Buy Safe Online
Consumer Code of Practice
Oft reports on internet shopping
The Buy Safe Online Consumer Code of PracticeInternet shopping
7 March 2008
The OFT has continued its study of internet shopping and has published a web
sweep report. We worked with Local Authority Trading Standards Services (TSS)
to check whether the most popular shopping websites were complying with key
requirements of the Distance Selling Regulations and Electronic Commerce Regulations.
This sweep, which was carried out in December 2007 by officers in 90 TSS across
the UK, looked at 530 sites.
We have also worked with key partners to help raise awareness of the regulations, and assist compliance and enforcement. From July to December 2007, the Office undertook a number of activities, which aligned with the distance shopping theme of National Consumer Week in November 2007, including:
- preparing a range of summary materials to supplement existing OFT guidance documents, integrated into the Consumer Direct website .
- updating the OFT's advice to busines, including a summary of key regulatory requirements, and advice for small firms on online security.
- working with top online auction sites and price comparison sites in the UK to provide more information to consumers about their rights,
19 June 2007
The OFT has released its report into internet shopping. The report concludes that the rapid growth of internet shopping is a success story that benefits both consumers and businesses across a range of markets, but that both could do more to make the most of the opportunities it provides.
Key findings
The UK internet shopping market is estimated to be worth over £21.4bn,
and last year over 20 million people shopped online with nearly a third of
them spending over £1,000. But the report also found that some shoppers
could find better deals by searching more effectively, many could do more to
protect themselves online, and most do not know that they have cancellation
rights when shopping on the internet.
The OFT also found that many businesses did not know their obligations under
the Distance Selling Regulations which provide additional protection for
shoppers when buying online. Some businesses could also do more to address
consumers' concerns about privacy and security.
The fact-finding study identified some areas where more could be done to ensure
people get the most from buying online, and how they can feel confident and
protected when doing so. The findings include:
- awareness of online shoppers' rights is low for businesses and consumers
- the anonymity, speed of change and borderless nature of the internet, can pose particular challenges for the enforcers of shoppers' rights
- shoppers have significant fears about security and privacy, which put some off buying online altogether
- by searching more effectively, shoppers can find big savings.
27 April 2006: the OFT launches a new fact-finding study into internet shopping


